It’s not exactly a secret that if polled, the number one thing entrepreneurs would respond with when asked what they need more of, it would be clients. So how do you find them? Where do you go to meet that elusive ideal customer? Here are 26 ways you can draw in new clients.
If you read my blog post covering the entirety of my entrepreneurial journey, then you’ll know why I became a life coach. But I wanted to further dig down and tell you all why I chose to work with entrepreneurs specifically.
Life coaches can cover a wide variety of demographics. Everything from health coaches to relationship coaches, executive coaches to accountability coaches. It’s not common to hear about a life coach for entrepreneurs. So why not consider myself a business coach? And why only work with business owners?
Zodiac signs, Enneagram, Myers-Briggs (or 16 Personalities), The Four Tendencies … the list goes on.
As a culture, we’re currently wrapped up in the idea of understanding ourselves. Of figuring out how our brains work, why we make decisions the way we do, how our personalities are formed. And it’s interesting! But why do we do it? Why are we so preoccupied with the idea of categorizing our personalities?
Raise your hand if this thought has ever crossed your mind:
“Am I lazy?”
Because I’m not afraid to admit that it has definitely crossed mine. You see, I’m not internally motivated. I’m not one to set gym goals and achieve them on my own. I can’t promise myself to do something and always expect to keep that promise. But it doesn’t mean I’m lazy. In fact, thanks to Gretchen Rubin’s The Four Tendencies, I know now it just means I’m an Obliger.
If I’ve learned anything about myself, it’s that I’m motivated externally. I know that the best way to get my goals accomplished is to put them on blast with some sort of external accountability to keep me in line. So, while I’ve gotten a lot of questions about what’s coming in 2019 and hinted at it a few times, I decided I might as well share the whole behind-the-scenes of what I’m planning.
So in full disclosure, this recap is inspired by Paige Brunton’s annual post that goes over what she made, what worked out for her, and what didn’t. I love the transparency she shows — it’s such an amazing resource for other entrepreneurs! This year I’ve decided to really showcase what goes on behind-the-scenes so everyone (including me!) gets to learn from my challenges and my wins. Here we go!