If there was one thing our book club decided on while reading Profit First by Mike Michalowicz, it’s that this book should be marketed as a how-to for business finance more than a way to make profit. Don’t get me wrong, Michalowicz does guarantee you’ll make profit — which he does. But the true benefit of the book is how to set yourself up for financial success from the get to.
When you exist in the entrepreneur world, there are often a lot of services you need: social media management, search engine optimization, branding photos, business coach, marketing assistance, accountants, financial planners, virtual assistants, etc. And I can almost guarantee that if you offer one of these many services, you will be asked to barter. Social media for coaching? Photographs for accounting?
So the question arises: Should I barter my services? And if so, when?
If you read my blog post covering the entirety of my entrepreneurial journey, then you’ll know why I became a life coach. But I wanted to further dig down and tell you all why I chose to work with entrepreneurs specifically.
Life coaches can cover a wide variety of demographics. Everything from health coaches to relationship coaches, executive coaches to accountability coaches. It’s not common to hear about a life coach for entrepreneurs. So why not consider myself a business coach? And why only work with business owners?
When I first started talking about imposter syndrome in podcasts, on social media, or on the blog, I got a lot of people with the same response.
“Wait, what is imposter syndrome?!”
I had no idea that it wasn’t a topic widely known. I assumed that the people I was coming into contact with knew what I was talking about. So rather than assume others know what it is, I decided to answer the question myself.
We’ve all had it happen. The seemingly perfect client pops up, we feel an amazing connection, and just know that we’re going to work together….and then we never hear from them again. It’s incredibly frustrating, and makes us feel like we’re wasting our time. We ask ourselves — why, why — aren’t they working with us? Everything seemed so perfect! We were ready to get started! Where did they go, and why?
Well, let’s take a look at some of the most popular reasons why our service-based clients may walk away and never look back.
Whenever I get asked about my experience as an entrepreneur (whether it’s in a podcast interview or a simple conversation with a friend), one of the top questions that comes up is “What lessons have you learned?”
Generally, it’s from a place of curiosity, connection, and honestly, a desire to avoid these lessons themselves. So I figured these lessons would be helpful to share with all of you as well so you can hopefully learn from my mistakes. Just because I’m a coach doesn’t mean I’m perfect (no one is!) so I learn and adapt, edit and adjust just like everyone else.