Let's take a moment to channel Simon Sinek. When running your business, it's most important to let your purpose and your "why" rule above all else. It's a concept we've all heard time and time again, but it really isn't a practice most companies (and people) actually act on. In a way, this is one of the most frustrating things to witness as someone who is building an entire business around their purpose, and making sure it's one that represents all parts of who I am as well.

So you've decided to start your business. That's awesome! But have you really gotten into depth about who your clientele is? Sure, it may seem limiting to well, limit your focus to a couple specific traits. But in reality, it's incredibly freeing to only have to focus on one type of client. Here are some reasons why...

It's January! The start of a new year, and undoubtedly new resolutions. Instead of sticking with the regular 12-month goals, this year get inspired by daily, weekly, or monthly goals instead.

Let's take a moment and talk about one of the biggest (and most foolish) secrets that entrepreneurs deal with every day. Everyone is fighting the voice inside their head telling them they're not good enough.

As many people know, I've spent many years in the professional realm as a marketing specialist and social media manager. So how did I know when it was the perfect time to close up shop and make my passion a reality? Find out three of my top hints for knowing it was the right time to quit my job, and how to tell when it's time for you to move on.

If there's one thing I've learned since making the decision to switch careers and achieve my dreams, it's this: you have to be willing to step out of your comfort zone. 

When you make the decision to hire a life coach, you're deciding to actually make a change instead of just thinking about it. It's a commitment that requires stepping out of your comfort zone, and the truth is, that's scary! Here's some advice for how to best support a loved one who is going through this transition period.

One of the biggest ways to market yourself in today's world is social media -- Instagram in particular. Everyone knows the feeling when it shows you have a new follower, like, or comment. So what are those things keeping you from getting as many hearts as you're hoping for? Here are some of the top mistakes I see on Instagram every day.